- Vision :

To build a visionary institution and become the leader in the Transportation and Steel business in Saudi Arabia, leveraging on synergies and values while ensuring an enduring commitment to the community.

- Mission :

Stakeholders:   Maximize value for our clients and enhance investment attractiveness.

Financial:           Enhance performance across all financial parameters and be cost-conscious and mindful of risks

Customer:         Maintain mutually beneficial relationships by offering value for money and responding to customer needs.

Innovation:       Challenge the status quo and encourage continuous development.

People:               Build a great place to work and help people achieve their full potential.